OrganizationRoanoke Festival in the Park
QuarterQ4 April – June
Are you on track for the grant deliverables?Yes
What challenges are you having in undertaking the activities, and will you be able to get it on track by the end of the grant term (June 30)?

2025 was the first year since 2008 that we had no rain on each of the three days of the event. The Board is very happy with the outcome. We are gently ‘turning’ our programming to meet the younger demographic that time is presenting us with, and find this will continue to see pushback from older folks. It is a balance and our plans are to conduct two distinctly different marketing programs in 2026 including social media and stage presentations for the younger demographic and more traditional print, TV and advertising reach for the older generations who still use these options to get their information.

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