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Action items

Key to abbreviations
RAC
Roanoke Arts Commission
ACC
Arts and Culture Coordinator, City of Roanoke
ACOs
Arts and Culture Organizations
CC
City Council
CM
City Manager
CCS
Council of Community Services
CHS
Community High School of Arts & Academics
CofC
Chamber of Commerce
CUs
Colleges and Universities
DRI
Downtown Roanoke, Inc.
ED
Economic Development Department
FAs
Funding Agencies
GC
Greenway Commission
GRTC
Greater Roanoke Transit Company (Valley Metro)
LAs
Local Artists
PB&D
Planning, Building and Development
P&R
Parks and Recreation Department
PW
Public Works Department
RCPS
Roanoke City Public Schools
REG
Office of the General Registrar
RPL
Roanoke Public Libraries
RHEC
Roanoke Higher Education Center
RNA
Roanoke Neighborhood Advocates
RRP
Roanoke Regional Partnership
RVARC
Roanoke Valley-Alleghany Regional Commission
RVTV
RVTV Channel 3
SC
Roanoke Valley Sister Cities
UWVBR
United Way of Virginia's Blue Ridge
VBR
Visit Virginia's Blue Ridge

Make space for everyone

Priority 2: People know what's happening

Offer email and text alerts for residents who want them

ACC

RAC

Short

Stewardship

Priority 1: Pay for it

Offer flexible operating and capacity-building grants, not only program grants

RAC

ACC, FAs

Mid

Make space for everyone

Priority 1: Cost is not the reason someone stays home

Offer last-minute reduced-price tickets for unsold seats at City-supported performances

ACOs

DRI, RAC

Short

Make space for everyone

Priority 3: Getting there, and being able to stay

Offer sensory-friendly performances and viewing areas

ACOs

RAC, RCPS

Mid

Make space for everyone

Priority 4: Everyone sees themselves

Pair historical narrative with contemporary creative work

ACC

LAs, RPL

Mid

Imagine what's possible

Priority 4: Art built into the city itself

Pair public art with seating, shade, and walkable routes

PB&D

P&R, PW

Mid

Bring people together

Priority 2: Institutions and neighborhoods in partnership

Partner with congregations as cultural anchors and programming venues

ACC

ACOs, RNA

Mid

Bring people together

Priority 3: The arts sector working as one

Partner with social service agencies to reach residents the arts don’t currently reach

ACC

CCS, UWVBR

Mid

Imagine what's possible

Priority 4: Art built into the city itself

Place sculpture and installations in neighborhood parks

P&R

LAs, RAC

Mid

Nurture what's next

Priority 1: Learning the craft, at every age

Place working artists in sustained mentoring relationships with young people

RAC

LAs, RCPS

Short

Imagine what's possible

Priority 3: Reuse what's already here

Prioritize conversions outside downtown

PB&D

ED, RNA

Mid

Imagine what's possible

Priority 2: Places to show work

Prioritize local artists over touring or national acts in City-supported programming

RAC

ACOs, LAs

Short

Bring people together

Priority 3: The arts sector working as one

Program arts activity inside healthcare and human-service settings

ACOs

CCS, RAC

Mid

Make space for everyone

Priority 4: Everyone sees themselves

Program Black culture year-round rather than only in designated months

ACC

ACOs, RPL

Short

Make space for everyone

Priority 4: Everyone sees themselves

Program cross-cultural events that bring communities into contact

ACC

ACOs, SC

Mid

Make space for everyone

Priority 2: People know what's happening

Program evenings and weekends, not only weekday daytime

ACOs

P&R, RAC

Short

Celebrate along the way

Priority 1: Neighborhood events and festivals

Program events in neighborhoods beyond downtown

P&R

ACC, RNA

Short

Make space for everyone

Priority 3: Getting there, and being able to stay

Program family-friendly events at times working parents can attend

P&R

ACOs, RNA

Short

Make space for everyone

Priority 1: Cost is not the reason someone stays home

Program more free outdoor events with no ticket required

P&R

ACC, DRI

Short

Make space for everyone

Priority 3: Getting there, and being able to stay

Program more neighborhood events reachable on foot

ACC

P&R, RNA

Short

Celebrate along the way

Priority 2: A city with something on

Program music outdoors and in neighborhoods

P&R

LAs, RNA

Short

Celebrate along the way

Priority 1: Neighborhood events and festivals

Program parks regularly rather than only during festivals

P&R

ACC, ACOs

Short

Celebrate along the way

Priority 2: A city with something on

Program pop-up arts events in commercial areas

DRI

ED, LAs

Short

Make space for everyone

Priority 5: Art reaches where it hasn't

Program regularly in neighborhood centers, parks, and libraries

P&R

ACC, RPL

Short

Bring people together

Priority 2: Institutions and neighborhoods in partnership

Program with libraries as standing arts partners, not occasional hosts

RPL

ACC, ACOs

Short

Imagine what's possible

Priority 2: Places to show work

Promote local work rather than only presenting it

ACC

LAs, VBR

Short

Stewardship

Priority 1: Pay for it

Protect arts funding from year-to-year volatility

CM

CC, RAC

Mid

Nurture what's next

Priority 3: Working artists can make a living here

Provide business, tax, and career training for working artists

ED

CofC, LAs

Mid

Make space for everyone

Priority 3: Getting there, and being able to stay

Provide childcare or supervised children’s areas at City-supported events

ACOs

P&R, RAC

Mid

Make space for everyone

Priority 1: Cost is not the reason someone stays home

Provide free creative space and materials, including art supplies borrowable from libraries

RPL

ACOs, P&R

Mid

Make space for everyone

Priority 3: Getting there, and being able to stay

Provide free or reduced parking downtown during City-supported arts events

PB&D

CM, DRI

Mid

Stewardship

Priority 1: Pay for it

Provide organizational and technical assistance, not only grants

CCS

ACOs, RAC

Mid

Imagine what's possible

Priority 2: Places to show work

Provide performance space in Northwest Roanoke

ED

PB&D, RNA

Long

Imagine what's possible

Priority 1: Places to make work

Provide rehearsal and performance space at rates small companies can pay

ACOs

CUs, RAC

Mid

Make space for everyone

Priority 3: Getting there, and being able to stay

Provide seating and rest areas at outdoor and standing events

P&R

ACOs, PW

Short

Make space for everyone

Priority 3: Getting there, and being able to stay

Provide seating and shade in gathering areas

P&R

PB&D, PW

Mid

Make space for everyone

Priority 5: Art reaches where it hasn't

Provide transportation or deliver programming on site

ACC

CCS, GRTC

Mid

Make space for everyone

Priority 2: People know what's happening

Publicize City-funded arts events to a consistent minimum standard

RAC

ACC, ACOs

Short

Nurture what's next

Priority 3: Working artists can make a living here

Publicize how residents can support local artists directly

ACC

DRI, LAs

Short

Bring people together

Priority 1: One place to find out what's happening

Publish a directory of local arts organizations, rentable venues, and volunteer opportunities

ACC

ACOs, DRI

Short